Beard care that does the job properly. Wash, condition, soften and shape — plus everything you need for a close, comfortable shave — made in the UK and scented in our signature Century or Willow.
Start with Beard Shampoo to clean without stripping, massage Beard Oil into the skin underneath, and finish with Beard Moisturiser for softer, more manageable hair. Longer beards get control from Beard Wax; moustaches from beeswax Moustache Wax. Clean-shaven days are covered by Shave Oil, Shaving Cream and alcohol-free Post Shave Balm.
Not sure where to start? Read beard oil vs balm vs wax.

How to choose beard care

Most beard problems come down to two things: dry skin underneath and coarse hair on top. Pick products for the job, not the label.

Oil, moisturiser or wax?

Short beard or stubble: Beard Oil alone. Two or three drops worked into the skin keep things comfortable and soft.

Medium beard: oil for the skin, then Beard Moisturiser, a leave-in conditioner that softens coarse bristles.

Longer or wiry beard: finish with Beard Wax. Cocoa butter and jojoba give a soft hold to tame stray hairs and keep the shape.

Moustache: Moustache Wax with real beeswax holds the shape and can be reworked through the day.

Wash it properly

Ordinary shampoo and soap can leave a beard dry and the skin tight. Beard Shampoo is made with argan oil to clean without stripping. Use it a few times a week, and rinse with water in between.

Clean-shaven days

Shave with the grain after softening the hair: Shave Oil first, then a thin layer of Shaving Cream. Finish with alcohol-free Post Shave Balm.

Century or Willow?

Century is fruity and warm, with blackcurrant, apple and bergamot on a vanilla base. Willow is earthier: black truffle and ylang with fresh bergamot. Most of the range comes in both, so your oil, wax and cologne can match.

More from the Journal: how to use beard oil · beard oil vs balm vs wax · how to stop beard itch · how to trim a beard at home · how to shave without razor burn

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